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At any age, at any time, no matter what your skin needs, Vaseline wants everybody to be able to enjoy great, healthy skin everyday.

Healthy skin everyday

In 1869, Robert Chesebrough, a dispensing chemist, discovered something amazing. He discovered a 100% natural product, rich in minerals from deep within the earth yet totally pure, which had remarkable healing properties when applied to cuts, burns and abrasions of the skin. That product was Vaseline.

Your skin is amazing

Just as Robert Chesebrough in the 1800’s, we continue to be motivated by a passion and curiosity about skin. It’s an incredibly complex and miraculous creation of nature – a set of interdependent systems and elements that even today we don’t fully understand. It protects us from adverse climate and from infection. It recreates and regenerates itself through our lives. It stretches, yet retains its form. It is waterproof, yet it can emit water.

And yet many people never stop to think about their skin. We’re not suggesting they should, by the way – people have more to think about each day than pondering the mysteries of their bodies. We’re suggesting that they can place their trust in a brand which does that for them, a brand that has been curious and passionate about skin, learning more and more about it, for over 130 years. And which offers them the distilled wisdom of this learning in wonderfully absorbent, beautiful to touch, delicately fragranced, everyday products that care for their body like no others.

Did you know?

  • Skin is the body’s largest organ and receives one-third of all the blood circulating through the body
  • Every 28 days, your skin renews itself completely
  • Skin is a barrier that shields you from pollution and chemicals. Skin is also waterproof.
  • Exercise helps maintain healthy skin: improving your circulation which in turn helps to deliver oxygen and nutrients to your skin


Recent product introductions from Vaseline include:

  • Vaseline Lip Therapy – introduced in the UK in small round tins and in the US in small tubes, this Vaseline product helps to protect lips from the drying effects of wind and cold weather.
  • Vaseline Nightly Renewal Lotion - a fast-absorbing, light-to-the-touch lotion enriched with vitamins and grape seed extract with a light lavender fragrance for soothing night-time relaxation.
  • New VaselineMen Face Care Product Range — moisturizers and face washes that have the power of Vitamin B3 and Antioxidants to give you a healthy complexion and are especially tailored to suit men’s everyday face care needs.

Key facts

  • Vaseline Petroleum Jelly was patented by Robert Chesebrough in 1872, and launched across 5 regions between 1890-1960
  • Vaseline and Vasenol products are available in over 60 countries around the world (Vasenol is the alternative name for Vaseline in Portuguese and Spanish speaking countries)
  • Vaseline Petroleum Jelly is the leading petroleum jelly in the GCC
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