Our brands

We make some of the best known brands in the world, and those brands are used by 2 billion people every day

Use this page to browse the list of all Unilever's brands, see what brands are available in your country and link to more information about any of our brands on a local Unilever website.

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Axe helps guys to look, smell and feel more attractive. It comprises a range of body sprays, deodorants, anti-perspirants, shower gels and hair products. First launched in France in 1983, Axe is now used by men in more than 90 countries, from the Americas to Asia.

Close Up

Launched in 1967, Close Up is a clear gel toothpaste containing a mouthwash and micro whiteners to ensure long-lasting fresh breath and white teeth. It is sold in Brazil, Asia and South Africa, where it is among the mnost popular oral care brands and is positioned as a youth product.


Comfort is a fabric conditioner that is available globally, with numerous variants such as Comfort Easy Iron and Comfort Bright Whites. It is also sold under local names, such as Drive and Yumoş in some markets. Comfort was the first fabric softener to be launched in the UK in 1969.


Domestos is a powerful, quick-acting bleach. It was launched in the UK in the 1920s and was sold door-to-door by salesmen on bicycles. At that time, it was used in the home as a solution to whiten cotton and household surfaces, and salesmen were assigned to do live demos. Today Domestos is sold all over the world. The brand is active in its sustainability work to extend access to toilets in disadvantaged parts of the world.


Dove grew from a moisturising Beauty Bar into a global brand with a range of products: body washes, hand and body lotions, facial cleansers, deodorants, shampoos, conditioners and hair styling. In 2004, Dove began its Campaign for Real Beauty, followed by the creation of the Dove Self-Esteem Fund in 2006. It aims to be “an agent of change to educate and inspire girls on a wider definition of beauty and to make them feel mre confident about themselves”. Dove have created a number of online-only short films, including Daughters (which was also broadcast during the Super Bowl XL), Evolution (which won two awards at the Cannes Lions International Advertising Festival), Onslaught and Amy.


Jif products come in various forms: creams, sprays, gels, wipes and liquids. The brand is also known as Cif and Viss in different markets. In more than 50 countries around the world, millions of people use Cif’s range of home care products to clean their kitchens, bathrooms, dishes, floors and surfaces.


Knorr is a food brand with a wide range of soups, stock cubes, bouillons, seasonings and sauces. The brand dates back to 1838 when Carl Heinrich Knorr opened a factory and began experimenting with food drying techniques that could preserve quality, flavour and freshness. It is one of the world‘s largest food brands sold in more than 87 countries around the world.


Lifebuoy is a brand of soap which began in England in 1895. It was launched as part of William Hesketh Lever’s goal to promote hygiene in the home and halt cholera in late Victorian England. It has evolved to become the world’s best selling germ-protection soap. Through the product itself and its sustainability work with its partners, it is bringing better health and hygiene to a wide and often disadvantaged market. Lifebuoy is produced in Unilever in Cyprus for the UK, EU, US and Brazil markets, in Trinidad and Tobago for the Caribbean market, and in India for the Asia market. Lifebuoy actively promotes awareness of hygiene through social missions such as its support for the World Handwashing Day and its campaign, Help a Child Reach 5.


Lipton is the world’s leading tea brand and is sold in more than 150 countries, providing products ranging from tea bags to bottled iced tea. In 1880, Glasgow-born entrepreneur and innovator Sir Thomas Lipton saw the opportunity to make tea universally accessible with guaranteed quality at affordable prices. He began by purchasing tea estates in Ceylon (now Sri Lanka) and arranged packaging and shipping at low costs. In 1893, he established Thomas J Lipton Co., a tea-packing company with its HQ and factory in Hoboken, New Jersey, US.


Lux is a global brand, launched in 1925, whose range of products includes beauty soaps, shower gels, bath additives, shampoos and conditioners of the stars - from Elizabeth Taylor, Audrey Hepburn, Marilyn monroe, Aishwarya Rai, Katrina Kaif and Shu Qi. The product is available in more than 100 countries.


Omo is a global laundry brand, which emphasises its stain-removal technology. It is available in the form of washing liquids, capsules, powder, tablets and sachets and is effective with low-temperature washes. It is sold under the local brand names of Persil, Skip, Breeze, Ala, Wisk, Surf and Rinso in various markets.


Pond’s is a skincare brand sold in an affordable price bracket. The brand has a long heritage, dating back to the 1840s when the first product was sold in New York.


Rexona is a deodorant brand for men and women, offering a range of anti-perspirants and deodorants with formulations that last up to 48 hours. It was developed in 1908 by an Australian pharmacist and his wife and its products include aerosols, pumps, roll-ons, sticks and creams. The brand actively promotes good personal hygiene and enables millions in low-income markets across Asia to enjoy Rexona products with their affordable mini-sticks, mini-roll-ons and sachets of deodorant lotions. Rexona is also sold as Sure, Shield and Degree around the world.


Pespodent is a leading oral care brand with a wide range of products, benefitting from Unilever’s long tradition of R&D in this field. In 2008 Pepsodent collaborated with the Indian Dental Association (IDA) and the World Dental Association (FDI) to help educate school children on the importance of regular brushing.


Sunsilk is a hair-care brand for women. It is the world’s leading brand in hair conditioning and the second largest in shampoo. Its shampoos, conditioners and other hair-care products are sold in 69 countries, often under local brand names such as Seda and Sedal. The brand is strongest in Asia, latin America and the Middle East and is the no. 1 hair-care brand in Pakistan, India, Brazil, Argentina, Bolivia, Bangladesh, Sri Lanka, Indonesia and Thailand.


In 1859, Robert Chesebrough, a chemist from New York, visited the oil fields of Titusville, Pennsylvania in the US to research to what new materials might be obtained from the fuel. Over the next decade he perfected the formulation of Vaseline petroleum jelly before opening for business in 1870. Vaseline quickly became known for its ability to protect and restore dry and damaged skin, and over the next century it established itself as a skin product found in households around the world.


Clear was launched in 1979 as a haircare product to tackle problem hair, notably hair with dandruff. Its breakthrough technology, Nutrium 10, combines ten vitamins and mineral nutrients to nourish the scalp and prevent dandruff from returning.

Consort For Men

Consort For Men is a brand of hair products for men sold in the US and the Middle East. The brand dates back to 1965 and the full range includes hair gel, hair-spray and wax.

Fair & Lovely

Developed in 1975, Fair & Lovely is a best-selling fairness cream. The product contains no bleach or harmful ingredients. It is the no. 1 fairness cream in India and is popular throughout Asia.


Launched in late Victorian England, Sunlight was one of Unilever‘s first products – and was the world‘s first packaged and branded soap. Unilever founder William Hesketh Lever first sold Sunlight Soap in the UK in 1885 at a time when the country was suffering from high levels of poverty and ill health. He made it his mission to revolutionise hygiene, bringing it within the reach of ordinary people. Now, some 120 years later, Sunlight is still found around the world and is used for cleaning dishes, clothes and skin. Sunlight is available in many countries including Belgium, Turkey and South Africa.

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